Betteridge's Law of Headlines

Betteridge's Law of Headlines

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Betteridge's Law of Headlines is an adage that states, "Any headline which ends in a question mark can be answered by the word 'no'".

This is based on a point made by Ian Betteridge (a technology journalist who primarily covers topics relating to Apple/Mac), about sensational headlines that end in a question mark. This is best explained in an article he wrote in February 2009:

One thing though: This story is a great demonstration of my maxim that any headline which ends in a question mark can be answered by the word "no". The reason why journalists use that style of headline is that they know the story is probably bollocks, and don't actually have the sources and facts to back it up, but still want to run it.[1]

http://en.wikipedia.org/wiki/Betteridges_Law_of_Headlines

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